31 content ideas for December
December is intense for small business owners. There’s festive marketing to deliver, customers to serve, deadlines to hit and real life ticking along in the background. The goal this month isn’t perfection. It’s staying visible, connected and human while protecting your energy.
These 31 content ideas for December are designed to help you show up consistently, promote your Christmas offers and end the year feeling proud rather than burnt out.
Week 1
1. Hello December
Share how you’re approaching the final month of the year.
2. Your festive focus
What are you prioritising this month in business and life?
3. Christmas range highlight
Show a product or service that makes a great gift.
4. Behind the scenes
Packing orders, prepping stock, planning content – keep it real.
5. A small win
Celebrate progress, not perfection.
6. Festive recommendation
Book, film, playlist or cosy moment you’re loving.
7. Introduce yourself again
Great for welcoming new followers during the festive rush.
Week 2
8. Gift idea post
Help your audience choose with a clear gifting suggestion.
9. Customer or client love
Share a review or testimonial.
10. Answer a festive FAQ
Delivery dates, availability, booking deadlines.
11. A day in the life (December edition)
Show what work looks like right now.
12. Your favourite product or service
Talk about why you love it.
13. A festive behind the scenes moment
The messy middle counts too.
14. Ask your audience a festive question
Easy engagement without pressure.
Week 3
15. Last minute gift idea
Perfect for procrastinators.
16. A reminder post
Final order dates, last bookings, limited availability.
17. Share a business value
What matters most to you at this time of year?
18. Something you’re proud of
Reflect on a win from the year.
19. A personal festive moment
Traditions, rituals or quiet joys.
20. A tip to reduce Christmas overwhelm
For you or your audience.
21. Thank your customers
Gratitude goes a long way.
Week 4
22. Christmas message
Warm, genuine and human.
23. Share how you’re slowing down
Or how you’re protecting your energy.
24. Christmas Eve check in
Short and simple is perfect.
25. Boxing Day reflection
What are you proud of from this year?
26. A year in review moment
Highlights, lessons or growth.
27. Favourite thing from 2025
Business or personal.
28. A gentle prompt for the new year
No pressure, just intention.
Week 5
29. What you’re leaving behind
Habits, expectations or noise.
30. What you’re taking forward
Lessons, values or momentum.
31. Goodbye 2025
Close the year with honesty and gratitude.
December doesn’t need to be perfectly planned to be powerful. These 31 content ideas are here to support you through a busy, emotional and often exhausting month helping you stay visible, promote your work and end the year feeling connected rather than depleted. Use what you need, skip what you don’t and trust that showing up as you is more than enough.
If you’d like help creating a content strategy that actually works for your business, you can book a chat with me and we’ll figure out the best way I can help you.
And if you’d like regular tips, ideas and encouragement straight to your inbox, make sure you’re signed up for my newsletter. It’s full of practical advice to help you show up on social media without the overwhelm.